Template Design

Design Strategy

Formulate A Vision For Your Digital Products

In order for us to solve the problem we identified, it’s critical to understand the context that surrounds it and your business. In-depth strategy workshops, vision prototypes, experience benchmarking — these tools offer us a look at the big picture of your business, where it’s headed, and how it’s differentiating. From there, we help you formulate a strategy specifically around the design and vision of your digital products and services.

Behavior Design

Utilize Science to Design For Speciﬁc Behaviors

Human-centered design does an excellent job of defining people’s unmet needs. What it’s missing though, is the why. Why are people doing the things they do? Further, why aren’t they doing something? Behavior design fills in that gap and allows us to understand and design for those behaviors more effectively. We look at interactions through the lens of evidence-based neuroscience to design solutions that reflect how people actually use them.